Research has confirmed that not only do humans base a significant amount of their short and long-term judgments on their first impressions, but they form those judgments very quickly. In fact, a series of experiments by psychologists from Princeton University found that traits such as trustworthiness were decided on in the first 1/10th of a second. If there’s one thing companies in all industries know—particularly banks and FIs—it’s the power of trust. Trust in their product or service, in the security of customer data and in a superior experience.
Download the eBook – Build Trust & Improve Customer Onboarding with Automated KYC to learn about the following:
•Little Patience in a Digital-First World
•The Criteria for Establishing Trust
•What is KYC?
•The Downsides of Manual Review
•Why Automation is Imperative